The eternal chic of the spotless white

The eternal chic of the spotless white

Spotless white

Pure by color significance but also by the nature of yarns used to create bio-cotton fabrics, a ULV white shirt subscribe to elegance and comfort. It is indeed the incontestable star in our customer's wardrobe, a modern man by definition. A white shirt is serving the purpose for whatever moment of the day we choose: a breakfast date, that important business meeting or the fancy moment of an evening out and...the morning after.

Our Scandinavian readers can discover more about the "morning after" moment and beyond, in an article about ULV shirts written by Norwegian blogger and journalist Bodil Fuhr: http://www.bodilfuhr.no/en-herreskjorte-for-damene/